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Case Study: ZzzRight — Sleep‑Enhancing Product Landing Page

🔴 Designed, Developed & Deployed by Our Agency

The Challenge

ZzzRight, a provider of anti-snoring products, needed a high-converting Shopify landing page to spotlight its flagship offerings—namely the Breath‑In Strips and ZzzRestore Sleep Booster. The page needed to:

  • Clearly communicate product benefits (snoring reduction, better sleep)
  • Encourage immediate action (shop now, risk-free trial)
  • Highlight compelling offers and satisfaction guarantees
  • Trustpilot+7ZzzRight+7ZzzRight+7Trustpilot

Our Role: End-to-End Execution

We handled the full project—from UX/UI design to development and deployment—ensuring brand consistency and conversion optimization every step of the way.

Design

Using Figma, we developed a high-impact, sales-focused layout that directs visitors toward conversion:

  • A bold hero section featuring a direct value proposition: “The Fast And Easy Way To Reduce Snoring & Sleep Better” paired with a prominent CTA “Try It Risk‑Free Today” ZzzRight+2ZzzRight+2
  • Product showcases for Breath-In Strips and ZzzRestore Sleep Booster, including clear promotional pricing and limited-time offers (e.g., 50% off first orders) Facebook+4ZzzRight+4ZzzRight+4
  • Satisfaction guarantee callout to reinforce trust: “100% Satisfaction Guarantee” ZzzRight+2ZzzRight+2
  • Organized sections for product categories like Sleep Aids, plus trust signals and contact information for credibility Trustpilot+7ZzzRight+7ZzzRight+7

Our design aimed to balance urgency and reassurance while guiding users naturally toward purchase.

The zzzright product webpage showing features, product images, and customer reviews.

Development

We built a responsive, lightweight Shopify landing page optimized for mobile and desktop:

    • Structured product blocks with “Add to cart” buttons and sale pricing
    • Integration with Shopify product catalog and cart functionality for seamless shopping
    • Performance enhancements like optimized image loading and minimized scripts
    • Embedded tracking for campaigns, conversions, and analytics

All components were optimized for usability and lead capture.

Deployment

The page was deployed on a secure, scalable Shopify infrastructure with best practices in place:

    • SSL encryption for checkout security
    • CDN-enabled asset delivery for global load-speed optimization
    • Shopify-hosted platform with integrated payment gateways (e.g., PayPal, credit cards) ZzzRight
    • Compliance with e-commerce standards (shipping, policies, satisfaction guarantee) ZzzRight+1

The Outcome

The revamped landing page positions ZzzRight as a trustworthy, effective sleep solution. Key outcomes include:

  • A compelling hero section that instantly communicates value and invites action
  • Promotional pricing and a strong refund promise to reduce friction in purchase decisions
  • Streamlined UX built for fast conversions via Shopify